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marketing

Brands with franchise and dealership structures need to transcend their local presence into the online sphere more than ever before, necessitating active management within this domain. Managing their presence across d..

• Feb 02, 2024

• by Chui Yang

marketing

Imagine planning a quick meeting at a nearby café, only to arrive and find it closed. After asking around, you discover it shut down about two months ago and relocated elsewhere. Another instance: you're in..

• Feb 01, 2024

• by Chui Yang

marketing

Google and Facebook are undeniably the platforms where customer reviews hold the most influence over consumers, at least in most industries. Of course, when it comes to accommodations, for instance, TripAdvisor holds ..

• Jan 22, 2024

• by Chui Yang

marketing

Did you know that 97% of consumers regularly read other customers' reviews before getting services from a business? As a business owner, understanding the value your operations, investments, and marketin..

• Dec 13, 2023

• by Chui Yang

marketing

As we're familiar with Google searches, we can explore various areas such as websites, images, shopping, news, and maps, namely Google Maps, before obtaining results. In Google website searches, no one i..

• Nov 22, 2023

• by Chui Yang